Web Design - USA Versus Outsourcing Overseas

When it comes to USA-based web design, it's not really all that different than the standards of web design done anywhere else in the world. But even though many folks don't give much thought to whether their web design should be done domestically or outsourced overseas, it can be a bigger factor they might imagine.

Why So?

Well to begin with, many so-called web designers actually do nothing more than broker the deal with a service buyer and then broker the actual design work to an assigned overseas provider for a significant discount in labor fees. This is something that everyone should be aware of when reviewing bids from web designers for a new site-do they outsource their work or not?

Again, with web design, USA vs. overseas in comparison isn't really that big of a deal one way or another. The big deal comes when you're paying, for example, $5,000 for a US designed website and your US-based designer is contracting the work to be done internationally for $250. That's not exactly fair and full disclosure to the buyer.

Other USA Web Design Vs. Overseas Design Outsourcing Factors To Consider...

If there are any downfalls to outsourcing your design work overseas, they most likely are not going to be found with the look & feel of the design itself. Sure, sometimes some of the communication and design specs can be "lost in translation." And this is something to really think about indeed.

But the real issues come when there are disagreements or misunderstandings. In the US, when you mutually come to an agreement on your web design bid and a contract is inked, the protections of contract law do apply. And this is defiantly a good thing for both the buyer and the creator of a website.

However, when working overseas, this kind of protection is hard to promise-your designer easily run off with your deposit payment and never be heard from again. And working internationally, it's nearly impossible to seek recourse in such a circumstance. So this is one thing to factor in to the decision process.

And there are other rare but consequential things to think about too when internationally outsourcing your web design instead of keeping it here in the USA. For example, if your designer, unbeknownst to you, would copy or otherwise infringe upon someone else's trademark or copyright, at least in the US there is some form of recourse. Internationally, this again is not as simple. And in some locations in the world, this type of "borrowing" is even the norm-it's not considered a bad thing there at all.

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Importance Of Structural Website Design In SEO

Website in order to attract heavy targeted traffic needs to be user friendly and have a gimmicking look and on one hand and search engine friendly on other. User friendliness helps to increase the number of your returning visitors developing users trust and loyalty towards you. The other end of the discussion i.e. search engine friendliness means that your site must contain food for search engine spiders, bots and crawlers etc.

Bringing the both ends of friendliness together is a little complex, but none too difficult. Good know how of tastes, choices, preferences and interests of different age groups and genders help identifying the sort of design your visitors can be attracted to. For instance teens like bright colors, cool colors attract the attention of people above, almost all age groups love smooth and simple navigation etc. And knowledge of strategies search engines use to crawl different pages index and rank them etc can help building a site in a way that attains good amount of organic traffic. For instance, search engine spider doesn't see a page as a human visitor does instead it reads from source code; it doesn't read java script and frames, loves text content, doesn't like too many links etc.

It reveals that good design alone doesn't ensure the success instead it works well in combination with good code. A site with good design and not so good code can have difficulty in becoming a search engine friendly site. This fact requires incorporation of structural website design. There can be other factors determining the success of a website design, i.e. niche, natures of website, complexity of the software or systems it's using and above all the budget, and they all vary, but the user friendliness and search engine friendliness are the requirements of almost all type of websites, so are of utmost importance. And thus one should make sure that all these ends are given proper attention, and in case if you're hiring a freelance designer, do discuss the structural elements of website designing with him.


How Do You Write a Web App?

Web development is currently the dominant arena for the professional programmer. You would imagine that by now there would be standards-based tools for the job. Instead there is no clear cut way to go about creating a web app and the future is unclear.

So how should we create web applications?

The question is so fundamental that it is surprising that it has to be asked and more surprising that there is no clear and obvious right answer. Part of the problem is that the position that we find ourselves in today isn't by design.

The web was never designed to make it possible to build applications of the sort that run on the desktop. The web was all about presenting information in a fairly static form and has slowly evolved some of the facilities it needs to make that content more dynamic. However, at no point has any standards based web technology been seriously proposed with the stated aim of making it possible to write "rich" web applications.

To find this intent you have to look to proprietary solutions. This in itself is strange because you might have thought that by now the standards bodies might have thought of creating something similar to Flash or Silverlight or at the very least have been more ambitious sooner.

However, this is all in danger of presenting a point of view before the evidence so let us take a look at the main technologies available for implementing a "rich" web application.

HTML5/CSS/Java script

This is the great hope for the near future - but when you look at it objectively it is difficult to see why. The facilities being added to HTML are welcome and progressive but they are not exactly a revolution. The new HTML gives you the ability to use some new user interface elements, a 2D Canvas to draw on, better multimedia, some client-side data storage facilities and extras such as geo location. However, the fundamental flaw in the mix is Java script. It really is a wonderful language, but it isn't a first class language in the same way that C#, Java or C++ are. It lacks so many professional facilities that it really does deserve to be called a scripting language.

Many of the demos of HTML5 are impressive, but ask how they were created and the answer is usually with a lot of hard work. Many could and have been achieved using HTML 4 and Dynamic HTML which was never really exploited as much as it deserved.

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